Digital Marketing Strategist – OPENROAD autos – British Columbia CA

openroad auto group logo canada


openroad auto group logo canada
OpenRoad Auto Group is currently seeking to expand our team with a full-timeDigital Marketing Strategist at OpenRoad Head Office.
A Career at OpenRoad Means You’ll Enjoy:
Many opportunities for internal growth
Comprehensive healthcare benefits package
Discounted vehicle purchase program
Associate perks program
Company social events
And more!
Your Contribution:

Work together in a business marketing pod, consisting of an account strategist and graphic designer, to create and implement digital strategy for a selection of stores
Implement PPC campaigns (Search, Display, Video) through Google Ads, Bing Ads, and more
Create Data Studio reports to analyze and review campaign performance with stakeholders
Seek out and strategically buy digital ad spaces outside of Google Network
Work with Digital Supervisor to assess and brainstorm new digital marketing opportunities
Consult with the account strategist and supervisor on budgets and campaign effectiveness
Make basic changes to the website (landing pages using the CMS, or other more simple tasks)
Set KPIs, and track them, across all digital channels within stores on account
Work collaboratively with department colleagues
Ensure compliance of OpenRoad and manufacturers’ brand standards
Provide additional marketing services support as required
This position will be expected to perform other duties as assigned by management
Your Skills/Experience:

Post-secondary education in Digital Marketing, Business Administration, or related discipline
1-2 years of experience in Digital Marketing (Social, Search, Display, Video, Content, or Email)
Proven success with PPC platforms
Strong analytical and communicative skills
Bonus Points For:

An active interest in the automotive industry and the brands OpenRoad represents
Google Ads and Analytics Certified
SEO knowledge
Local SEO experience
Experience marketing to South Asian community
Ability to write/speak in any of the following: Punjabi, Hindi, Cantonese, Mandarin